Recruitment Trends – What can we expect in 2021?

Recruitment Trends – What can we expect in 2021?

The pandemic had a huge impact last year and will continue to do so in 2021. The numbers unfortunately make for uneasy reading with the Office for National Statistics warning that we could expect 2.6million unemployed by mid-2021.

But to immediate business – if you’re recruiting, what’s 2021 got in store?

It may feel like it’s going to be an employers’ market, but many people have had a wake-up call about what is important to them, which for many is to balance private life and working life properly.

So now is the time to consider your recruitment and employment strategy for 2021.

Here are my 8 trends for recruitment in 2021……

1. Flexibility
With children jumping into a screen shot, even if you’re a cabinet minister, the truth is out. Families and the 9 to 5 routine caused all kinds of distractions for employees, like looking at frantic messages from their kids or childcare providers on their silent phones. If you offer your employees flexibility and empathy, the best will stick with you. Be open to the idea of part-time and flexible hours.

2. Remote working
Remote working is not only acceptable now, but also desirable with reduced distractions and increased productivity. However, after months of WFH, many people crave the opportunity to set out for the office. Plan a mixed model which brings teams together some of the time and find that sweet spot between team connection and concentrating without distractions.

Don’t forget that if your vacancy allows for remote working, even if only part of the time, then you can consider candidates who live in a much wider catchment area. A longer commute is no longer a deterrent if they’re only required to work onsite for perhaps one or two days a week.

3. Upskilling
Make online upskilling part of your offer, in a way that reduces the pressure that comes with combining studying and work. Learning online and attending webinars has become a positive WFH habit for many.

4. Automation
What’s technology for if not to make life easier and simpler? Leverage AI to allow people to work from home productively and measurably, according to agreed levels of productivity and interaction.

5. Look after your brand and social media
Are you an attractive employer? Future employees will be checking you out and asking themselves if they want to work for you. I think this is becoming increasingly important!

6. People moving out of major cities
There has been a drain to the country as people moved out of expensive cities. This widens the pool of skilled people within your geographical reach.

7. Equality
Set your expectations at 100% for equality and diversity.

8. Wellbeing
We’re back to flexibility here because it reveals empathy for employees and with that comes greater levels of wellbeing, leading to happier and more effective employees.

As it has done before, the world will recover and employment levels too.

For any advice or to discuss your 2021 employment and recruitment strategy feel free to get in touch; 01733 851480 or